ELGIGANTEN

30%

INCREASE IN WEBSITE TRAFFIC

25%

BOOST IN SOCIAL MEDIA FOLLOWERS

15%

UPLIFT IN PRODUCT SALES

About

To celebrate Elgiganten’s 30th anniversary, we took a nostalgic trip back to the golden days of VHS tapes and dial-up modems. We look back on some of the daily challenges we were faced with back in 1994. A fitting tribute to the evolution of household technology. Long live the 56k modem!

Winner of Swedish Golden Egg Awards 2025: Category “Best longer film”