It’s safe to say, the Nordic weather is something else with four seasons. 

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Samsung lets Nordic people choose their own indoor climate by launching a new series of heat pumps costume-designed for the Nordic weather, 

Using both licensed footage paired with filmed scenes we were able to cover all seasons. Creating a realistic eastatic of what the weather up north often looks like to highlight that the pumps master all conditions.

This collaboration resulted in a hero commercial with cut downs adjusted for a variety of platforms.