For Snickers, teamwork is key. Making sustainable workwear with style-conscious solutions they wanted to highlight togetherness as the last piece of the puzzle. To form a genuine feeling we made sure that the people fronting the campaign had actual experience of work suitable for the clothes. Staging authentic scenes in realistic environments to point out what good quality clothes and teamwork actually can master.

This collaboration resulted in a hero commercial with cut downs for each individual product. Stills were taken for both digital and print use. 

Agency:

Hultafors Group

Client:

Hultafors Group

Work together

Global SoMe and

Print campaign 

Expertise:

Directing
Art buying
Location scout
Casting
Post production
Music composing
Stills

CONTACT

CEO/Executive Producer

Ysabel Knyphausen
+46 736 50 77 47
ysabel@newnew.se

Financial Manager

Emma Andersson
+46 701 478 471

emma@newnew.se

invoices: p.new.703@kase.se

General Equiries/Location

info@newnew.se

Krukmakargatan 22 

11851 Stockholm