Only the smartest ideas and best materials are acceptable – Solid Gear takes workwear to the next level. Focusing on safety shoes they aim to make the most suitable shoe for your work.
In their latest drop “Wired for progress” they wanted to re-define the performance, style and comfort of safety footwear. So, that's what we did.
With Solid Gear's unique mindset and new innovative technologies we put the shoes to test, showing the strength in each product. Combining it with animations and graphics to dig deeper into the unwavering functionalities.
This collaboration resulted in a hero commercial with cut downs for each individual product. Stills were taken for digital use.
Global SoMe film and