
UL
About
In an effort to get more men to leave the car at home and hop on the bus, we decided to take a slightly unexpected route: a spaghetti western. The film for Region Uppsala/UL turns an ordinary bus ride into a full on Wild West showdown. Inspired by Sergio Leone’s iconic standoffs, it’s a tongue in cheek story filled with tense stare downs, a Morricone-style score, and even a small (but very committed) dog cameo.
Credit
DIRECTOR…………………………………….……….Carl Larsson
DOP……………………………………………...Gustav Sandegård
EXECUTIVE PRODUCER………………………….........Bo Thorp
PRODUCER………………………………...............Linn Ulterman
PRODUCTION MANAGER……………………Mira von der Burg
AGENCY…………………............….Blomquist Communication
30%
INCREASE IN WEBSITE TRAFFIC
25%
BOOST IN SOCIAL MEDIA FOLLOWERS
15%
UPLIFT IN PRODUCT SALES
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